S-Next

M.A. Digital Marketing

Online master’s in digital marketing strategy, channels, analytics, and brand growth for modern go-to-market teams.

Overview

HOPn × S-Next digital marketing master’s pathway for professionals building data-informed marketing capability across channels, content, and performance analytics — delivered fully online for working marketers.

Who it’s for

Marketing professionals and consultants advancing into digital leadership.

What you’ll learn

  • Build integrated digital marketing plans
  • Measure channel performance and optimise spend
  • Use analytics to improve conversion and retention

Curriculum highlights

  • Digital marketing strategy and customer journeys
  • Performance channels and campaign analytics
  • Brand, content, and conversion systems
  • Applied marketing project

Career outcomes

  • Digital Marketing Manager
  • Growth Lead
  • Marketing Analytics Specialist

Admission

Advisory eligibility check available on the portal. Typical requirements: recognised Bachelor’s degree (or equivalent), English B2+, and motivation for the program workload. Final admission is determined by S-Next / Steinbeis University.

Run eligibility pre-check →

Fees & payment

Public student fee (EUR checkout): €4,200 · Deposit / instalments available at application

Recommended

Pay in full

Single EUR payment via Stripe / PayPal at apply.

Flexible

30% deposit

Pay a deposit today; remaining balance invoiced later.

FRD suggested prices.

Apply

Submit personal details and documents, then pay by Stripe, PayPal, or bank transfer / invoice.

Apply & pay Eligibility check